XTRA-FM 91X has announced the return of Marty Whitney who will join Danielle Stuht for the 5-to-10 a.m. morning drive timeslot starting Monday, Oct. 7. Whitney, with more than 20 years of experience in radio, was at 91X in the early 2000s, serving as music director and nighttime host. Since then, he has hosted mid-days at 98.7-FM in Los Angeles, nights at KIOZ-FM in San Diego, mornings at KRZQ in Reno and, most recently as special programming producer for Apple Music Beats. In a press announcement, Whitney said, “The kook has come home to roost.” Garett Michaels, 91X program director, said, “Marty is ideal for mornings on 91X, his enthusiasm is contagious, while his passion for the music, lifestyle and culture of San Diego is always on display. We love the positive energy he brings and we look forward to his contributions to our team.”

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Two San Diego-based, founder-led marketing agencies have announced a strategic partnership. Digital Operative, a digital commerce agency for direct-to-consumer brands, and 85SIXTY, an agency specializes in enterprise digital media and data science, will offer clients a streamlined, multi-agency approach to develop and execute cross-channel strategies, according to a press announcement. The two firms will retain their existing names.

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KSWB-TV/Fox 5 San Diego has added a 30-minute, weekday newscast at 7 p.m. with anchors Andrew Luria and Maria Arcega-Dunn. The station also started this past weekend an expanded nighttime newscast from 60 minutes to 90 minutes, on Saturdays and Sundays, from 10 p.m. to 11:30 p.m. with anchors Misha DeBono and Jason Sloss. “In the past 11 years Fox 5 has nearly doubled the number of hours of local news we broadcast each week, from 32 hours per week in 2008 to 62 hours today,” said Rich Goldner, VP and news director. “These additional news hours strengthen our evening newscasts and support our continued digital growth across multiple platforms.”